Human capital is the most significant natural resource. Many countries achieved cultural excellence through the success they realized in the investment of their human resources, while natural resources by themselves often failed to transform humans into productive competencies.

Knowledge stored by the human mind is the real power and dominant growth factor in the era of speed. Several terms have appeared to reflect through their definitions, dimensions and methodologies the cognitive development and the paradigm shift in human thought and knowledge which has become available for everyone after the technological and information boom in the channels spreading knowledge nowadays. Among these terms are knowledge management, knowledge-based management and cognitive economy or knowledge economy.

 Through our journey to search for the constants of excellence, the enablers of life sustainability and the best of life and afterlife, we find ourselves pleased with a meadow full of enthralling fragrant roses, that’s charity.

Charity has never been present in the life of a man without making it more elevated, promoted and excellent; and has never been absent in any institution, organization or entity without a lot being missed.


One may be too confused to understand the increasing amount of career disputes arising between individuals across various institutions of intertwined roles and conflicting interests, enough to lead sometimes to management squabbling, organizational conflict and structural strife.

Those who observe the particulars of daily communication between life partners will realize that there is an unmistakable challenge of managing expectations with the other partner. Thus, we find those who silently feel sorry while they are like, “I did not expect this from so-and-so” or those who feel satisfied, saying, “the service provided by this institution exceeded my expectations”, in addition to other expectations that are based on our own perceptions away from the perceptions and expectations of the other.